Increased the Average View Rate of a Global Video Streaming Platform

Live streaming has become a cornerstone for engaging audiences and delivering content in the rapidly evolving gaming industry. However, finding a live-streaming platform that aligns perfectly with the needs of a gaming media powerhouse can be a daunting challenge. One of Indonesia’s leading providers of gaming news, reviews, and anime content faced this situation. Despite exploring numerous solutions, they struggled to find a platform that matched their vision for quality and seamless integration—until they discovered Code & Hue.

The Challenge

A prominent client in Indonesia celebrated for delivering the latest gaming news, articles, reviews, video games, and anime faced substantial challenges in finding an adequate live-streaming platform. After two years of assessing four different competitors and social platforms, they were still trying to meet their specific requirements for quality and integration, leaving them needing a more suitable solution.

The Solution

Our client found the perfect fit with Code & Hue’s live-streaming technology, which understood their unique needs and offered exceptional customer service and meticulous attention to detail. We developed a tailored solution seamlessly integrated with their existing infrastructure, supporting various activities from game publishing and distribution to media coverage and community engagement. This strategic partnership was designed to elevate the client’s operations and align with their vision of creating a comprehensive gaming ecosystem, enhancing their live-stream broadcasts, content showcasing, and community interaction capabilities.

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The Impact

Embracing Code & Hue’s live-streaming solution brought transformative results:

  • Community Engagement: There was a significant increase in audience interaction and participation during live streams, driving a deeper connection with the gaming community.
  • Position in the Industry: The enhanced streaming capabilities bolstered their standing within the gaming industry, making them a go-to source for gaming content in Indonesia.
  • Comprehensive Ecosystem Development: Our platform facilitated diverse aspects of the gaming ecosystem, including advertising, esports team management, and event broadcasting, which contributed to a robust and dynamic gaming community.
  • Strategic Growth: The partnership began a journey towards reshaping and expanding the gaming landscape in Indonesia, with potential for further innovation and growth.

“We finally found the perfect live-stream solution in Code & Hue. Their exceptional customer service and attention to detail have far exceeded our expectations. Their platform has significantly enhanced our community engagement and supports our vision of becoming a comprehensive gaming ecosystem. The benefits and improvements in our operations are a testament to their commitment to excellence and partnership.”

The Takeaway

This collaboration between Code & Hue and our Indonesian client highlights the importance of choosing the right technological partner to overcome industry-specific challenges. By providing a customized solution that went beyond basic functionalities, we were able to support our client’s ambitious goals of transforming and leading the gaming scene in Indonesia. The project strengthened their market position and demonstrated our commitment to fostering strategic partnerships that empower clients to realize their vision and achieve substantial growth.

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